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Stumbled upon this in a design magazine-- very provocative.
"Burt’s Bees Canada, creator of distinctive natural personal care products, unveiled a series of provocative installations that demonstrate how products that are put on the body are absorbed into the body. . . "
"Research has shown that the body absorbs a significant amount of personal care products such as cosmetics, lotions and soaps, which can be particularly alarming for those using synthetic formulas. Larger-than-life displays were constructed to help consumers visualize the potential impact."
“The ‘natural’ claim has become a bit confusing to many consumers, as some products pose as natural, but do not actually meet the criteria associated with ‘truly natural’ – at least 95% all natural ingredients with minimal processing . . . We want women to think twice about what they are putting on their skin."
Read more and see the other exhibits . . .
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