Monday, February 28, 2011

I had a whirlwind weekend selling at the Santa Fe Farmers Market on Saturday morning, heading down to Albuquerque to demo at Whole Foods in the afternoon; then another demo at the Indian School WF on Sunday--Maria Bustamante, Marketing Specialist for WFM sent out this email and link:


"Take a look at the raw video we shot today at our Whole Body /Bakery/Meal local vendor fair today on the floor! Thank you to Daven Lee for the beautiful interview—we love your products!"

Whole Foods Indian School Facebook Page

Wednesday, February 23, 2011

"Homegrown: Woman sees goat-milk soap business boom"



In the Santa Fe New Mexican today:

"As milkmaid Daven Lee looks forward to her sixth season at the Santa Fe Farmers' Market and copes with the sudden growth of her wholesale business, she barely has time to catch a breath. She's a single mother of two who for the last few years has single-handedly run her lotion bar and soap business, Milk and Honey. On top of that, Lee also milks her two Nubian goats daily to provide the most important ingredient in her products. "

Read the whole article!

Tuesday, February 22, 2011

I'm giving a marketing workshop tonight!



Effectively Marketing Yourself and Your Products
Farmers Market Institute Workshop

Co-presented by Daven Lee

The Farmers Market Institute will be presenting a free workshop on "effectively marketing yourself and your products at the Market" to be held TONIGHT at 6pm at the FM Pavillion.
Co-presenters include T.C Gritt, former produce manager for Whole Foods Market and Deborah Madison, well-known chef and cookbook author.

Getting customer attention through product presentation and consumer interaction

Daven's presentation will include:

Why do people shop at the Farmers Market and how can vendors help them?

Products do not sell themselves:

* Use language
* Tell the story of your products/business
* show your human side
* connect with your customer

How to do it

* Use body language to project success
* attract people into your booth
* keep them in your booth
* multiply your customers

Tonight!
For more information, contact David Henderson at the Santa Fe Farmers Market Institute, 505-983-7726.

Daven's presentation is based on the work of Bruce Baker, while using specific techniques and approaches that she has learned over five years of vending at the Santa Fe Farmers Market.

Monday, February 14, 2011

Valentine's Foot Rub for your Sweetie!



I'm speaking from experience, here--ahem--that using my lotion bar to give your sweetie a foot massage, is a lovely, sensual & romantic thing to do on a special day like today!

Also, found this in the March 2011 issue of Whole Living:

Why do my heels crack in winter?

Fissures are a severe form of dry skin. Cold air outside and dry heat inside allow water to escape faster than in the summer, says Neil Sadick, M.D., a dermatologiest in NYC. We may also neglect our feet when they're covered. To heal and prevent cracks, apply a heavy cream with shea butter or ointment with glycerine [OR MILK AND HONEY LOTION BAR WITH BEESWAX AND CALENDULA] right after a shower, and seal it in with socks.

I recommend you do this before bed so the lotion bar can soak in overnight; or apply as described, with sweetheart.

Tuesday, February 8, 2011

Introducing Nina!


Yesterday, President Obama called on American businesses to "Ask yourselves what you can do to hire American workers, to support the American economy, and to invest in this nation." Well it so happens, Milk and Honey is growing and hiring American workers! I am having the pleasure of employing two wonderful women, Nina and Elyzabeth to help not only with selling at Market, but actually making product, and learning about every aspect of production. Here is Nina's story:

"I imagine most of you readers have by now seen Milk and Honey’s booth at the Santa Fe Farmers’ Market. If so, you can recall the large crowd always surrounding it. Well about 3 years ago, I had to see for myself what all the fuss was about. I started with one of her lavender-rosemary soaps. It was more creamy and hydrating than any other bath product I’d tried. I had really no idea soap could be like that. The smell was heavenly. I felt genuinely pampered. It made my own little shower feel like a decedent spa. The yummy essential oils left a therapeutic perfume on my skin that was not over powering, but soothing and lasting. I was instantly hooked and it didn’t take me long to move onto the lotion bars.

"Daven took me under her wing last fall. We had been working at the Saturday and Tuesday Farmers’ Markets together for the last few years, and we’d built a sweet friendship. (I was the one selling the coffee and burritos and haggling with her 8-year-old son). I found myself to be natural sales person for Milk and Honey, due to my grand enthusiasm of the products. I started working the Tuesday markets for Daven and couldn’t wait to meet the goats and get into the lab.

"I have now been acquainted with all aspects of the business. The more I learn, the more my enthusiasm grows. Daven’s lab/office/home is where we spend most of our time. There, with her two kitties and two fabulous children. Usually with a fire going and the radio on, “fueled” as Daven would say by chocolate covered almonds. It’s a nurturing, fun, organized, and inspiring environment to work in. It’s sincerely a treat to work for such a together and conscientious proprietor. As Daven mentions in her mission statement, “the passion to create a meaningful life will inspire others to do the same.” I can say with pleasure that this has been achieved."